Hadas Zucker Profile

Hadas Zucker is PwC's Sustainable Innovation leader. She brings with her more than 15 years of experience in entrepreneurship next to building and scaling businesses, products & digital services and brand innovation across multiple industries and geographies: North America, Asia, Africa, Israel and currently in Germany and the EU. She started her career as an entrepreneur founding a global fashion venture and moved to leading globalization and glocalisation projects in Shanghai where she worked and lived over half a decade. Today she helps executives, investors and startups to reimagine and co-design business to drive the sustainability transition. Her strength lies in uncovering business and value creation opportunities through the lens of planet centric design, technology and impact. In PwC, she leads a team of multidisciplinary designers that work together with regulation and industry experts to adapt to the evolving regulatory landscape and unlock regulation for innovation. The aim is to identify what within the border theme of sustainability can drive strategic value for business and bring it to life through sustainable value propositions, new cooperation models and products and services offering. She holds a M.A in Arts and cultural enterprise from Central Saint Martins, University of the Arts London & a graduate of the program “Leading Responsible Corporations" Saïd Business School, University of Oxford.